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SparkOptimus, UX for Digital Venture FMCG, Corporate Innovation (2020 Freelance)

Nationale Nederlanden, UX for client portal (2019 Freelance)

ING, UX for Service Portal at ING (2019, Interim)

Design Thinking

UX Research

UX/UI Design

Telfort/KPN, e-Commerce (2015-2018)

Evidence-Based Growth/CRO

UX Research

UX/UI Design

Sanoma Innovation Lab (2013-2015)

Lean Startup

Design Thinking/Design Sprints

UX/UI Design

UX Research

Ontwerpwerk, Multidisciplinary Design, The Hague (2009-2011)

Graphic Design

Identity Design

Vechtlust Communicatie, Amsterdam (2007-2009)

Graphic Design

Identity Design

ilse Media, Amsterdam (2000-2002)

My very first job at the beginning of a new digital era. Ilse.nl was the first dutch search engine in pre-Google age where I have inherited my digital DNA. My love for digital products and user experience started here. Left the company to study design, obviously

Guest Lecturer

CRO & UX at Schaal + Utrecht (2018)

Design for Blogs at Sanoma, Hoofddorp (2015)


Nielsen Norman Group, Specialty Mobile Design, Certified (2016-2018)

Master of Online Persuasion, Certified by Online Dialogue, Utrecht (2017)

Conversions at Google, Conference @ Google HQ Dublin (2017)

Lean UX Conference, NYC (2015)


Web Development Advanced, College of Multimedia Amsterdam (2009-2010)

BA Graphic Design, Koninklijke Academie van Beeldende Kunsten, The Hague (2002-2007)

KvK: 77409205 | BTW: NL003191470B95 | Bank NL49 BUNQ 2042 2462 04