ING, UX for Service Portal at ING (2019, Interim)
-
Customer Journey Mapping
-
UX Research
-
UX Design
​
ING, UX for Service Portal at ING (2019, Interim)
-
Customer Journey Mapping
-
UX Research
-
UX Design
​
ING, UX for Service Portal at ING (2019, Interim)
-
Customer Journey Mapping
-
UX Research
-
UX Design
​
Project: Internal Venture Tita Toys at Sanoma Innnovation Lab
Tita Toys, educational app for kids in the age 2-5 years old
Role: Customer Development, UX Researcher, UX Designer
Characters and animations are designed by Kristof Luyckx
Experience
Air France KLM, UX/UI designer native app (Q2 2021 - Q2 2023, Freelance)
adidas Global, UX adidas native app (Q2 2020 - Q2 2021, Freelance)
SparkOptimus, UX/UI for Digital Venture Pepsi Lipton, Corporate Innovation (Q1 2020, Freelance)
Nationale Nederlanden, UX/UI for client portal (Q4 2019, Freelance)
ING, UX/UI for Service Portal at ING (2019, Interim)
Design Thinking
UX Research
UX/UI Design
Telfort/KPN (2015-2018), UX/UI Designer e-Commerce
Evidence-Based Growth/CRO
UX Research
UX/UI Design
Sanoma Innovation Lab (2013-2015), UX/UI Designer
Lean Startup
Design Thinking/Design Sprints
UX/UI Design
UX Research
Ontwerpwerk, Multidisciplinary Design, The Hague (2009-2011),​
Graphic Design
Identity Design
Vechtlust Communicatie, Amsterdam (2007-2009)
Graphic Design
Identity Design
ilse Media, Amsterdam (2000-2002)
My very first job at the beginning of a new digital era. Ilse.nl was the first dutch search engine in pre-Google age where I have inherited my digital DNA. My love for digital products and user experience started here. Left the company to study design, obviously
Guest Lecturer
CRO & UX at Schaal + Utrecht (2018)
Design for Blogs at Sanoma, Hoofddorp (2015)
Training
General English Proficient (CEFR – C2), University of Cape Town, Certified (Q2 2023)
Nielsen Norman Group, Specialty Mobile Design, Certified (2016-2018)
Master of Online Persuasion, Certified by Online Dialogue, Utrecht (2017)
Conversions at Google, Conference @ Google HQ Dublin (2017)
Lean UX Conference, NYC (2015)
Education
Web Development Advanced, College of Multimedia Amsterdam (2009-2010)
BA Graphic Design, Royal Academy of Arts, The Hague (2002-2007)
KvK: 77409205 | BTW: NL003191470B95 | Bank NL49 BUNQ 2042 2462 04